Florida Blue | Individual Marketplace
Employer Group Exchange: If this is your first time logging into your Employer's Group Exchange, your default password will be your date of birth formatted as mmddyyyy. (Example: 04191985)
Individual Marketplace: Click the Individual Marketplace Log In link above to enter your code and join the Individual Marketplace.
Employers: Join the Exchange!
Use one of the following options to retrieve your username or reset your password should you have forgotten it:
✔ Click the Forgot Password link to verify your account and reset your password.
✔ Utilize our Live Chat tool to talk with a live representative who can assist you.
✔ Give us a call at (800) 282-8626 to speak with our Member Support Team.