Enrolling in Publicis benefits

bswift is our benefits enrollment system for enrolling in or making changes to Publicis benefits.

  • For first time users, select "First Time User" to get your profile set up.
  • If you forgot your username or password, select "Forgot Username" or "Forgot Password".
    • Want to bypass your password on bswift?  Sign in with your lion login here. 



If you are still unable to log in, contact the Publicis Connections Line at 800-933-3622. Representatives are available Monday-Friday 8am-8pm Eastern Time.

Important reminder: Be sure to log out and close all windows and tabs to keep your information safe, especially if you are using a shared computer or a computer in a public place, like a library or community center.